1 Good Reason - Internet Marketing

I could have written about how some firms just don’t get it. Like when I wrote about Esurance not getting it with Erin Esurance’s poor social media showing. I could even have written a follow up to the follow up piece about that. Or maybe I should have written about how [...]

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[This is a new occasional feature 1 Good Reason will be doing covering those "did you really think this through" ideas from the world at large.]
BLUF: in the spirit of www.WebPagesThatSuck.com these are examples of what not to do in marketing your products, or ideas.
#1 Boy Scouts of America- The man in the new BSA [...]

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Subtitle- Pitches Make me Wince
BLUF- Don’t pitch the A List Bloggers. Pitch the B, C, & D List Bloggers because their blog posts will pitch the A Listers for you. Judo-like take your opponents strength and use it against him…
On the World Wide Web today there exactly 23.764875 Billion people, (source: The White [...]

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BLUF- Read these things if you want learn about Social Media. Bookmark this page if you to come back, because it will be updated. Don’t just read the email because you’ll miss the follow up discussion.
My list of the Top 10 Social Media Guides covering the state of the art for business. [...]

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BLUF Anti-Spyware vendor Kaspersky Lab successfully being sued by spyware creator because it removes their spyware!
It seems that spyware creator Zango is suing Anti-Spyware vendor Kaspersky Lab because their software removes Zango’s spyware! Zango claims that removing their spyware from someone’s computer damages their business relationship with that consumer (well duh!) And the stupid [...]

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BLUF: Watch the video. In the 21st Century we are not what we own, we are what we share. This is quite a big idea and will take a little while to sink in.
So I got lost surfing the net this morning. Oh, don’t look at me like it’s never happened to!
Anyway, I [...]

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1 Good Reason the world doesn’t need Facebook Chat:
My First Facebook Chat Was Spam!
Below is the complete text of my first Facebook Chat Session using the just released Facebook Chat Feature. Let me set the stage for you:
A lazy Saturday morning, nearing 11AM I’m poking around on the net and happen to have Facebook [...]

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BLUF: Maria Carey, the US Secret Service, eBay, Twitter accounts, and why aren’t you doing more with Social Media today? If you don’t your competitors will.
Some dork has decided to sell his Twitter account complete with thousands of people who follow him. And people are up in arms over this. He’s selling “my [...]

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BLUF- Animoto a free or really cheap service that takes a boring collection of photos and turns them into a really cool video with music. If you’ve got a bunch of pictures of people at an event or something similar this is without a doubt the way to show them to people.

So I went [...]

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As an SEO I know the importance of tracking your visitors. If you don’t track them how can you know what they came for? How do you know what will make them want to come back again? So it is vitally important to track your visitors, but how can you translate that [...]

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