1 Good Reason – Social Marketing

I’d say that I hate to say I told you so, but I’d be lying.  Actually anyone who says “I hate to say I told you so” is lying.  So in reality I guess I’m glad I told you so.  But I digress.  A while back I predicted that Google Buzz would flop just like [...]

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Recently I’ve see a lot of people doing stupid foolish uninformed things with their marketing.  This is done by large and small companies, and even I do it myself.  So I thought I’d collect a few of these idiotic small oversights into a blog post. I’ll start with the one I do myself: 1.       Using [...]

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GET YOUR FREE $1000 IKEA GIFT CARD! All you have to do is, the following 3 things: (taken from the IKEA Facebook page) 1.       Become a friend of IKEA on Facebook. (Ok, I’m not a big fan of businesses I don’t know well, and my one experience at IKEA is recalled as a never ending [...]

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Those of us in social media seem to over react  feel that anything that causes a major company like, Oh. I don’t know, for instance Nestle to sit up and take notice of social media… then it’s a major deal (cue echo chamber here…here…here).  Over the past 4 days there has been a Battle, Skirmish, [...]

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Mashable released an “Info Graphic” (like we needed another new buzzword?) on the state of Twitter today, now that they’ve reached the 10 billion tweets.  What I found so unsurprising about the information in the graphic is the way that it’s presented.  This graphic is an example of the right way to analyze information and [...]

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